The challenge
Working abroad is one of the biggest, highest-stakes decisions a person makes — and the sector is crowded with brokers people don’t trust. The agency needed a site that felt credible and accredited on first glance, made it obvious which destinations and pathways were on offer, and turned curious visitors into booked consultations.
What we built
- A bold, editorial landing experience that leads with the promise — live, study & work abroad — and the destinations at a glance.
- An eligibility checker and jobs board that let visitors self-qualify instead of waiting on a call.
- Consultation booking and clear calls to action throughout, so interest converts while it’s hot.
- Prominent accreditation and licensing signals (NEA, NITA and more) placed where they reduce doubt most.
Why it matters
Trust and speed decide these conversions. Around two-thirds of web traffic in Kenya is mobile, and visitors routinely abandon pages that take more than a few seconds to load — so the platform is built mobile-first and fast. Letting people check their own eligibility and book a call themselves removes the friction that quietly loses leads.