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Global Recruitment & Immigration Platform

A conversion-focused recruitment and immigration platform for a Nairobi agency placing Kenyans in work and study pathways across the Gulf, Canada, the UK, Germany and Australia.

Arbeiders LtdVisit project
Global Recruitment & Immigration Platform

The challenge

Working abroad is one of the biggest, highest-stakes decisions a person makes — and the sector is crowded with brokers people don’t trust. The agency needed a site that felt credible and accredited on first glance, made it obvious which destinations and pathways were on offer, and turned curious visitors into booked consultations.

What we built

  • A bold, editorial landing experience that leads with the promise — live, study & work abroad — and the destinations at a glance.
  • An eligibility checker and jobs board that let visitors self-qualify instead of waiting on a call.
  • Consultation booking and clear calls to action throughout, so interest converts while it’s hot.
  • Prominent accreditation and licensing signals (NEA, NITA and more) placed where they reduce doubt most.

Why it matters

Trust and speed decide these conversions. Around two-thirds of web traffic in Kenya is mobile, and visitors routinely abandon pages that take more than a few seconds to load — so the platform is built mobile-first and fast. Letting people check their own eligibility and book a call themselves removes the friction that quietly loses leads.

Gallery

Destination pathways and accreditation signals.
Destination pathways and accreditation signals.
Jobs board and eligibility journey.
Jobs board and eligibility journey.
Web ApplicationRecruitmentImmigrationLead GenerationNairobi

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